Publications

Home / Publications

Books

 Harris, P. and Fleisher, C., (forthcoming 2017), “International Handbook of Corporate and Public Affairs,” London, Sage

Bitonti, A. and Harris, P., (forthcoming 2016), “Lobbying in EU Member States,” London, Palgrave.

Harris, P (ed). 2013, “Public Affairs Management” (4 Volumes), London, Sage

Song, X and Harris, P, 2011, “China’s Market and Culture,” Wuhan, China, Hubei Press. ISBN 978-7-5352-4535-9

Harris, P., 2009, “Lobbying and Public Affairs in the UK: The Relationship to Political Marketing,” Saarbrucken, VDM.

Harris, P., 2009, “The Penguin Dictionary of Marketing”, London, Penguin

Harris, P. and Fleisher, C., 2005, “Handbook of Public Affairs”, Sage Publications, London. pp.1-579.

Harris, P. and McDonald, F., 2004, ‘European Business and Marketing” (second edition), Sage Publications, London.

pp.1-302

Harris, P., Lock, A. and Rees, P 2004, “Machiavelli, Marketing and Management (Russian edition)”, Piter Publishing, Moscow. pp. 1-272.

Harris, P., Lock, A. and Rees, P 2002, “Machiavelli, Marketing and Management (Greek Edition)”, Peripious Publications, Athens. pp.1-454

Harris, P., Lock, A. and Rees, P., 2000, “Machiavelli, Marketing and Management”, Routledge, London. pp.1-242

Harris, P. and Schuster, C., 1999, “Newer Insights into Marketing: Cross-Cultural and Cross-National Perspectives”, International Business Press, New York.pp.1-94.

Harris, P. and McDonald, F., 1994, “European Business and Marketing: Strategic Issues” Paul Chapman Publishing, London.  pp.1-247.

Harris, P. and McDonald, F., 1994, “Instructors Manual, European Business and Marketing: Strategic Issues” Paul Chapman Publishing, London. pp.1-81

 

Selected Journal Articles

Lam, W. & Harker, M.J. (2015). Marketing and Entrepreneurship: An integrated view from the entrepreneur’s perspective. International Small Business Journal 33(3): 321-348.

Harris, P, Perrin, D. and Simenti-Phiri, Easton D. (2014), “The Americanisation of Southern African Political Campaigns: A Comparative Study of Malawi and South Africa General Elections, Journal of Marketing Development and Competitiveness, 8,1. pp.74-84. ISSN: 2155-2843

Jayawarna, D., Jones, O., Lam, W. & Phua, S. (2014). The Performance of Entrepreneurial Ventures: Examining the Role of Marketing Practices. Journal of Small Business and Enterprise Development 21(4): 565-587.

Harris, P. and McGrath, C. (2012), “Political Marketing and Lobbying: A neglected perspective and Research Agenda”, Journal of Political Marketing, 11(1/2): pp. 75-94

Stokes, P. and Harris, P. (2012) “Micro-moments, choice in sustainable organisational change and transformation: The Janus dialectic” Journal of Organisational Change Management, 25,4. pp 595-61. ISSN: 0953-4814  

Moss, D.A., McGrath, C., Tonge, J. and Harris, P. (2012) Exploring the management of the corporate public affairs function in a dynamic global environment”  Journal of Public Affairs 12,1,  pp. 47 – 60. ISSN: 1479-1854

Lam W. (2011). Dancing to Two Tunes: Multi-entity Roles in Family Business Succession Process. International Small Business Journal 29(5): 508-533

Baines, P. and Harris, P (2011)  “Marketing in the 2010 British General Election – Perspectives, Prospect and Practice” Journal of Marketing Management, 272,7/8 pp 647 – 655. ISSN:0267-257X

Harris, P.  (2010) “Machiavelli and the Global Compass: Ends and Means in Ethics and Leadership” Journal of Business Ethics, 93,1, pp131-138, ISSN 0167-4544  

Harris, P. and Lock, A.  (2010) “Mind the Gap” The Rise of Political Marketing and a Perspective on its Future Agenda, European Journal of Marketing, pp. 44, 3/4.

pp.297-307. ISSN 0309-0566

Lam W. (2010). Delivery, student engagement and the implementation of good practice in entrepreneurship education Learning from the UK’s New Entrepreneur Scholarship Initiative. Industry & Higher Education 24(6): 467-473.

Millar, C.C.J.M., Delves, R and Harris, P. (2010). “Ethical and unethical leadership: Double vision?” Journal of Public Affairs, 10, 3 .pp.109-120. ISSN: 1479-1854

Lam W. (2010). Funding Gap, What Funding Gap? Financial Bootstrapping: Supply, Demand and Creation of Entrepreneurial Finance. International Journal of Entrepreneurial Behaviour & Research 16(4): 268-295.

Breitbarth, T., Harris, P and Aitken, R. (2009) “Corporate social responsibility in the European Union: a new trade barrier?”  Journal of Public Affairs, 9,4. pp. 239-255.

ISSN: 1479-1854

Parackal, M., Harris, P., & Rudd, C. (2009). Election forecasting: Development of the constant sum scale to be used in telephone surveys. International Journal of Market Research51(6), 735-750.

Butler, P., and Harris, P, (2009), “Considerations on the evolution of political marketing theory”, Marketing Theory, 9, 2. pp. 149-164. ISSN:1470-5931

Shaw, E., Marlow, S., Lam, W. & Carter, S. (2009). Gender and Entrepreneurial Capital: Implications for Firm Performance. International Journal of Gender and Entrepreneurship 1(1): 25-41.

Schuster C.P and Harris, P, (2009), “Law and Structure: Where is Transparency and What Does it mean for Marketing Strategy”, International Journal of Business Excellence, 2, 3 / 4. pp. 301-316. ISSN: 1756-0047

Breitbarth, T. and Harris, P. (2008), “The Role of Corporate Social Responsibility in the Football Business: Towards the Development of a Conceptual model, European Sport Management Quarterly, 8, 2, pp.179-206

Harris, P., (2008), “How much is that doggie in the Window”: Machiavellian reflections on dog regulation”. Journal of Business Research, 61, 5, pp. 532-533

Shaw, E., Lam, W. & Carter, S. (2008). The Role of Entrepreneurial Capital in Building Service Reputation. Service Industries Journal 28(7): 899-917.

Khoo, C., Thyne., M and Harris, P. (2007), “Making Cents: The Role of Consumers’ Emotion in Property Evaluation”, International Journal of Business and Management. 2, 5. October (18)

Dann, S., Harris, P., Sullivan Mort, G., Fry, M-L and Binney, W. (2007), “Reigniting the fire: A contemporary research agenda for social, political and nonprofit marketing”, Journal of Public Affairs,7,3, pp.291-304

Harris, P., (2007), “Machiavelli, Marketing and Management: Ends and Means in Public Affairs”, Journal of Public Affairs, 7, 2, pp.181-191.

Wilson F., Carter S., Shaw E., Tagg S. & Lam W. (2007). Bank Loan Officers’ Perceptions of Business Owners: the role of gender. British Journal of Management 18(2): 154-171.

Carter S., Shaw E., Lam W. & Wilson F. (2007). Gender, Entrepreneurship and Bank Lending: The Criteria and Processes Used by Bank Loan Officers in Assessing Applications. Entrepreneurship Theory & Practice 31(3): 427-444.

Bowd, R., Bowd, D. and Harris, P., (2006) “Communicating Corporate Social Responsibility: An Exploratory Case Study of a major UK Retail Centre” Journal of Public Affairs, 6, 2,  pp.147-155

Ritchie, B. & Lam, W. (2006). Taking Stock of Small Business and Entrepreneurship Research. International Journal of Entrepreneurial Behaviour & Research 12(6): 312-327.

Fury, D., Lock, A. and Harris, P., (2006) “Do Political Parties and the Press influence the Public Agenda?” Journal of Political Marketing, 5, 3,  pp.1-28

Harris, P and Lock, A.  (2005), “Political Marketing Funding and Expenditure in the UK General Election of 2005”, Journal of Marketing Management, 21, 11/12, pp.1117-1134.

Harris, P., Fury, D. and Lock, A., (2005), “The evolution of a campaign: tracking press coverage and party press releases through the 2001 UK General Election” Journal of Public Affair, 5, 2. pp. 99-111

Cornelissen, J. and Harris, P., (2004), “Interdependence between marketing and public relations disciplines as correlates of communication organization,” Journal of Marketing Management, 20, 1/2, pp.237-264.

Schoenfelder, J. and Harris, P., (2004), “High-tech corporate branding: lessons for market research in the next decade” Qualitative Market Research: An International Journal, 7,2. pp. 91-99

Harris, P., (2004), “The Invisibility of European MEP’s in the UK: How this Can be Countered By Effective Media Communications,” Journal of Political Marketing, 3, 1, pp.105-110.

Harris, P., (2002), “Who Pays the Piper? The Funding of Political Campaigning and the consequences for Political Marketing and Public Affairs,” Journal of Political Marketing, 1, 2/3, pp.89-107.

Harris, P., (2002) “The Evolution of Strategic Political Lobbying in the UK”, Journal of Political Marketing, 1,1. pp.239-251

Harris, P., (2002), Political Lobbying Commentary, Journal of Psychology and Marketing, 19, 12, pp. 987-992.

Harris, P. and Lock, A., (2002), “Sleaze or Clear Blue Water? The Evolution of Corporate and Pressure Group Representation at the Major UK Party Conferences”, Journal of Public Affairs, 2, 3, pp. 136-152.

Baines, P., Harris, P. and Lewis, B., (2002), “The Political Marketing Planning Process: Improving Image and Message in Strategic Target Areas”, Marketing, Intelligence and Planning, 20, 1, pp.6-14.

Cornelissen, J. and Harris, P., (2001), “The Corporate Identity Metaphor: Perspectives, Problems and Prospects”, Journal of Marketing Management, 17, 1-2, pp. 49-72.

Harris, P., Kolovos, I and Lock, A, (2001), “Who sets the Agenda? An Analysis of Agenda Setting and Press Coverage in the Greek European Elections”, European Journal of Marketing, 35, 9/10, pp. 1117- 1135.

Harris, P., (2001), “Machiavelli, Political Marketing and Reinventing Government”, European Journal of Marketing, 35, 9/10. pp.1136-1154

Lock, A. and Harris, P., (2000), “Establishing the Charles Kennedy Brand – A Strategy for an Election, the Result of which is a Foregone Conclusion”, Journal of Marketing Management, 17, 11/12 , pp. 943-956.

Harris, P., (2001), “To Spin or not to Spin that is the Question: The Emergence of Modern Political Marketing”, The Marketing Review, 2, 1, (Autumn), pp. 35-53.

Harris, P. and Baines, P., (2000), “Kite Flying: The Role of Marketing in the Post-BSE British Beef Export Industry”, British Journal of Food, 102, 5/6, pp. 454-464.

Harris, P. and Rees, P., (2000), “Milton, Machiavelli, Monet, Mussorgsky and Marketing: Pictures at an Exhibition”, Marketing Information and Planning, 6, 7, pp.368-373.

Harris, P., Lock, A. and O’Shaughnessy, N., (1999), “Measuring the Effect of Political Advertising and the Case of the 1995 Irish Divorce Referendum”, Marketing Information and Planning, 17, 6, pp. 272-279.

Harris, P., Moss, D. and Vetter, N., (1999), “Machiavelli’s Legacy to Public Affairs: A Modern Tale of Servants and Princes in UK Organizations”, Journal of Communication Management, 3, 3, pp. 201-217.

Harris, P. and Schuster, C., (1999), “Examining Culture from Both Sides of the Pond.” Journal of Euromarketing, 8, 4, pp. 1-8.

Harris, P., Ziegler-Pierce, S. and Harris, I., (1999), “Corporate Culture and Public Relations Practice in Two UK Regionally Based TV Companies” Journal of Communication Management, 3, 4, pp. 43-56.

Harris, P. and Moss, D., (1998), “UK Practitioner Research”, Corporate Public Affairs, 8, 2, pp. 28-34.

Brouthers, K.D., Brouthers, L.E, and Harris, P., (1997) “The Five Stages of the Co-operative Venture Strategy Process”, Journal of General Management, 23, 3, pp. 39-53.

Harris, P. and O’Shaughnessy, N., (1997), “BSE and Marketing Communication Myopia: Daisy and the Death of the Sacred Cow,” Journal of Risk Decision and Policy, 2, 1, pp. 29-39.

Lock, A. and Harris, P., (1996), “Political Marketing – Vive la difference!”  European Journal of Marketing, 30, 10/11, pp. 21-31.

Harris, P. and Lock, A., (1996), “Machiavellian Marketing: The Development of Corporate Lobbying in the UK”, Journal of Marketing Management, 12, 4, pp.313-328.

Harris, P. and Wendt, F., (1996), “Intel’s Technology for Video Conferencing”, Management Decision. 34, 8, pp. 34-41.

Harris, P. and Dowse, C., (1995), “The Formation of an Anglo-Sri Lankan joint venture Company to Supply the European Retail Apparel Market”, Management Case Quarterly, 1, 1, pp. 4-12.

Harris, P. and Dowse, C., (1995), “The Formation of an Anglo-Sri Lankan joint venture Company to Supply the European Retail Apparel Market”, Journal of Clothing Technology and Management, 12, 1, pp. 1-11.

Harris, P., Frasca, A. and  Jakel, U., (1994), “MFR SRL Rome: The Italian Family Business Affair”, Management Decision, 32, 3, pp. 34-37.

Harris, P. and Yau, K.K., (1994), “Buying Interaction in China – A Cross-Cultural Model”, The Journal of Clothing Technology and Management, 12, 3, pp 139-162.

Harris, P. and Qiang, G., (1990), “Retailing Reform and Trends in China”, International Journal of Retail and Distribution Management, 18, 5, pp. 31-39.

 

Book Chapters

Harris, P. (2015) “Machiavellian Reflections on Morris the Cat: Scholarship and Creativity” in Legends in Marketing – Morris B. Holbrook – In 15 volume set edited by Sheth, J. Volume 15:

Inspirational Applications, Part II – Scholarship and Creativity (Ed Wilkie, W.L) Thousand Oaks, Cal, Sage.

Lam, W. (2015). Case Study Volkswagen in China: The People’s Car in the People’s Republic. In Marketing: An Introduction (3rd edition). Armstrong, G., Kotler, P., Harker, M. & Brennan, R. London: Financial Times/ Prentice Hall.

Harris, P, Parackal, M, Rudd, C and Williams, J. (2013) “Reflections on Engagement in an Evolving Political Process: Evidence from Aotearoa, the Land of the Long White Cloud,” in Theocharous, A. et al  (eds) Political Marketing: Cultural Issues and Current Trends, Routledge, London.

Harris, P. (2013), Forward in Ormrod, R.P.; Henneberg, S.C.M. and O’Shaughnessy, N.J. Political Marketing: Theory and Concepts, Sage, London. ISBN:9780857025814 pp.

Lam, W. (2012). Case Study Volkswagen in China: The People’s Car in the People’s Republic. In Marketing: An Introduction (2nd edition). Armstrong, G., Kotler, P., Harker, M. & Brennan, R. London: Financial Times/ Prentice Hall. 496-497.

Shaw, E., Carter, S. & Lam, W. (2010). An integrated View of Gender, Finance and Entrepreneurial Capital: Theory, Practice and Policy. In Women Entrepreneurs and the Global Environment for Growth. de Bruin, A., Brush, C.G., Gatewood, E.J. & Hendry C. Cheltenham, UK: Edward Elgar Publishing. 187-205.

Lam, W. (2009). Case Study Volkswagen in China: The People’s car in the People’s Republic. In Marketing: An Introduction. Armstrong, G., Kotler, P., Harker, M. & Brennan, R. London: Financial Times/ Prentice Hall. 508-510.

Harris, P., (2009), “Machiavelli, Marketing and Management: The Development of International Public Affairs Management”, in McGrath, C.(ed), Interest Groups and Lobbying, Edwin Mellen Press, New York

Harris, P., (2008), “Fostering Self Regulation and Sustainability: The Role of the European Chemical Industry Council (CEFIC)”, Electronic Marketing Case in Baines, P., Fill, C., and Page, K. L. in Marketing (First Edition), Oxford University Press, Oxford

Harris, P. McGrath, C and Harris, I. (2008) “Machiavellian Marketing: Justifying the Ends and Means in Modern Politics” in the Handbook of Political Management pp. 537-554, Routledge, New York and London.

McGrath, C. and Harris, P. (2008)  “The Creation of the US lobbying Industry” in the Handbook of Political Management pp. 407-419, Routledge, New York and London.

Rudd, C., Connew, S., Harris, P and Parackal, M, (2007), ‘Political Advertising in the Metropolitan Newspapers’ in Levine, S and Roberts, N.S.(eds), The Baubles of Office: The New Zealand General Election of 2005. pp.197-210, Wellington, Victoria University Press.

Carter, S., Shaw, E., Wilson, F. & Lam, W. (2006). Gender, entrepreneurship and business finance: Investigating the relationship between banks and entrepreneurs in the UK. In Growth-orientated women entrepreneurs and their businesses: A global research perspective. Brush, C.G., Carter, N.M., Gatewood, E.J., Greene, P. & Hart, M.M. Cheltenham, UK: Edward Elgar Publishing. 373-391.

Harris, P., (2005), “The Management of Public Affairs in the United Kingdom” in Harris, P and Fleisher, C.S. (eds), Handbook of Public Affairs, Sage Publications, London. pp. 86-104,

Harris, P and Harris, I.., (2005), “Lobbying in the United Kingdom” in Harris, P and Fleisher, C.S. (eds), Handbook of Public Affairs, -, Sage Publications, London. pp. 224-246

Harris, P., (2004), “Political Marketing” in Littler, D. (ed), Blackwell Encyclopaedia of Management: Marketing, Oxford, Blackwell. pp. 251-255

Baines, P.R. and Harris, P., (2004), “Beef BSE”, in Harris, P. and McDonald, M (eds), European Business and Marketing, London, Sage. pp.136-143.

Harris, P. and Dodd, M., (2004), “EVC1”, in Harris, P. and McDonald, M (eds), European Business and Marketing, London, Sage. pp.167-178,

Harris, P. and Harris, I., (2004), “EVC2”, in Harris, P. and McDonald, M (eds), European Business and Marketing, London, Sage. pp.179-183

Dodd, M., Harris, I., and Harris, P., (2004), “Philips”, in Harris, P. and McDonald, M (eds), European Business and Marketing, London, Sage. pp.260–268

Cornelissen, J., Harris, P., and Moss, D., (2003), “The Advance of Public Relations as a Discipline: Retrospect and Prospect”, in Schorr,  A., Campbell, B., and Schenk, M. (eds), Communication Research and Media Science in Europe: Perspectives for Research and Academic Training in Europe’s Changing Media Reality, , New York/Berlin: De Gruyter. pp. 409-424.

Harris, P., (2002), “Machiavelli, Political Marketing and Reinventing Government”, in Eskelinen, S, Saranen, T. and Tuhkio, T (eds), Spanning the Boundaries of Communication, Jyvaskyla, University Press, Finland. pp. 41-46.

Harris, P., (2001), “Political Marketing”, in Baker, M. (ed), Encyclopaedia of International Business and Management, 20,. London, Thomson. pp. 5304-5315

Harris, P. and Baines, P., (2001), “Lobbying for Survival: The Meat and Livestock Commission, the BSE Crisis and the British Beef Industry’s Unexpected Competitive Advantage”, in Moss, D. and DeSanto, B. (eds) Strategic Public Relations,  Routledge, London, pp. 130-143.

Harris, P., (2000), “The Myth and Reality of Telling the Truth: The Legacy of Niccolo Machiavelli”, in Harris, P., Lock, A. and Rees, P, (Eds), Machiavelli, Marketing and Management, London, Routledge, pp.219-221

Harris, P., Lock, A. and Rees, P., (2000), “Machiavelli through the ages: 500 years on”, in Harris, P.,  Lock , A. and Rees, P, (Eds), Machiavelli, Marketing and Management, London, Routledge, pp.14-29.

Harris, P., Gardner, H. and Vetter, N., (1999), “The Strategic Lobbying Campaign by the Shopping Hours Reform Council to Change Sunday Trading Laws”, in Newman, B. (Ed), Handbook of Political Marketing, B. Thousand Oaks, CA, Sage, pp. 607-626.

Harris, P., Lock, A. and Roberts, J., (1999), “Content Analysis of Press Coverage of Political Issues during the 1997 UK General Election Campaign”, in Newman, B. (Ed), Handbook of Political Marketing, Thousand Oaks, CA, Sage, pp. 539-558.

Hanner, B., Davies, B.D., Harris, P., Schmidt, R; and Vignali, C., (1994), “East German Glassware Industry – The Retailer – Manufacturer Interface in a Centrally Planned Economy”, in Harris, P. and McDonald, F. (Eds), European Business and Marketing, London, Paul Chapman Publishing, pp. 124-136.

Harris, P. and Dodd, M., (1994), “EVC: The European PVC Industry and the creation of the European Vinyls Corporation: An Anglo-Italian Joint Venture Company”, in Harris, P. and McDonald, F. (Eds), European Business and Marketing, London, Paul Chapman Publishing, pp. 150-160.

Harris, P. and Dodd, M., (1994), “Phillips Electronics: Reshaping for the 1990’s through Strategic Alliances”, in Harris, P. and McDonald, F. (Eds), European Business and Marketing, London, Paul Chapman Publishing, pp. 223-226.

Harris, P. and O’Toole, L., (1994), “The Olympic Bid: Manchester 2000”, in Harris, P. and McDonald, F. (Eds), European Business and Marketing, London, Paul Chapman Publishing, pp. 215-222.

Harris, P. and Ratcliffe, V., (1994), “The German Life Insurance Industry: The Impact of Demographic Change”, in Harris, P. and McDonald. F. (Eds) European Business and Marketing, London, Paul Chapman Publishing, pp. 168-176.

Harris, P. and Sherwood, R., (1994), “British Aerospace – Regional Aircraft Strategy”, in Harris, P. and  McDonald, F. (Eds),   European Business and Marketing, London, Paul Chapman Publishing, pp. 109-123.

 

Monographs

Harris, P.  (2006), “Machiavelli, Marketing and Management: Ends and Means in Public Affairs”, Inaugural Professorial Lecture Series, University of Otago, October. pp.1-27

 

Commissioned Papers:

 Harris, P. Pyke, C. and Adderley, S. (2011). A review into the impact of Financial Services in Cheshire and Chester and its immediate sub-region Cheshire West and Chester Council, ISBN 978-1-905929-96-2

Ritchie, B., & Lam, W. (2006). Review of Small Business Research and Policy Issues: Small Business Service, Department of Trade & Industry, UK

Harris, P., Bakewell, C. and Marsden, A., (2000), “Granada Community Challenge: Final Report”, Manchester Metropolitan University, 50.

 

Non Refereed Papers

Moss, D and Harris, P,  (2012). Editorial, Journal of Public Affairs, 12,1 . pp.1-3

Harris, P. (2011). Editorial: Future Proofing the Organization through sustainable Corporate reputation, Journal of Public Affairs, 11,1 . pp.1-3

Harris, P. (2010). Editorial “Sustainable public affairs avoiding the double dip” Journal of Public Affairs, 10,4 . pp.233-2371-3

Harris, P. (2009). Editorial “Two men look out through the same bars; One sees the mud, and one the stars’ (Frederick Langridge, 1896)”, Journal of Public Affairs, 9,4.  pp.217-221

Harris, P. (2009). Editorial “Public Affairs, good business ethics and values in dark times,” Journal of Public Affairs, 9,2. pp. 83-85

Harris, P. (2008), “The Need to Assess Good Corporate and Political Governance,” Journal of Public Affairs, 8, 4. pp. 229-232

Harris, P. (2008), “Some reflections on China, public affairs and the Sichuan earthquake,” Journal of Public Affairs, 8, 3, pp. 129-133.

Harris, P. Editorial, (2007), Journal of Public Affairs, 7, 3, pp. 215-218.

Harris, P. and Kirkland, K., Editorial, (2007), Journal of Public Affairs, 7, 2, pp.131-134.

Harris, P., Editorial, (2007), Journal of Public Affairs, 7, 1, pp. 1-5.

Harris, P., (2007), Book Review “Politics and Propaganda, Weapons of Mass Seduction by Nicholas J. O’Shaughnessy, Journal of Macro Marketing, 27, 2,  pp. 199-201

Harris, P., Editorial, (2006), Journal of Public Affairs, 6, 2,  pp.81-83

Baines, P. and Harris, P., (2006), Corporate Social Responsibility and Public Affairs, Journal of Public Affairs, 6, 3/4,     pp.171-175.

Dermody. J., Harris, P. and Wring, D., (2005), Editorial of Special Issue on Political Marketing in the, UK 2005 General Election,  Journal of Marketing Management, 21,11/12, pp.899-906

Harris, P., (2005), Editorial, Journal of Public Affairs. 5, 2. pp.79-83

Harris, P., (2005), Editorial, Journal of Public Affairs, 5, 1. pp.1-3

Harris, P., (2004), “Towards the development of method, theory and practice in public affairs management (PAM)”, Journal of Public Affairs, 4, 2, pp.110-114.

Harris, P., (2001), Editorial, Special Edition on Political Marketing, European Journal of Marketing, 35, 9/10, pp.961-965.

Harris, P., (2002), Editorial, Journal of Public Affairs, 2, 3, pp. 110-112.

Harris, P., (2002) Editorial, Journal of Public Affairs, 1, 4, pp.302.

Moss, D. and Harris, P., (2001), Editorial “In Search of Public Affairs: A Function in Search of an Identity”, Journal of Public Affairs, 1, 2, pp. 102—110.

Harris, P. and Moss, D., (2001), Editorial “Understanding Public Affairs”, Journal of Public Affairs, 1, 1, pp.6-8.

Harris, P. and Wring, D., (2001) Editorial, Special Edition on Marketing in the 2001 General Election Campaign, Journal of Marketing Management, 17, 11/12,  pp. 909-912.

Harris, P., (2001), “Who Pays the Piper: The Funding of Political Parties”, Public Affairs Newsletter, 2, October.

Harris, P., Moss, D., Vercic, D. and White, J., (2000), Editorial and Editorship of Special Issue on Innovation in Public Relations, Public Affairs and Consumer Relations, Journal of Communication Management, 5, 1, pp. 7-16.

Harris, P., (1999), “Black Arts, Focus Groups, Hocus Pocus, Spin Doctors and Political Marketing or Thoughts on the Marketing of Charles Kennedy and the Liberal Democrats”, The Reformer, 7, 1, September, pp.8-9.

Harris, P., Moss, D., Vercic, D. and White, J., (1999), Editorial and Editorship of Special Issue on Public and Government Affairs, Journal of Communication Management, 3, 3, pp. 198-200.

Harris, P. and Schuster, C., (1999), Editorial and Editorship of Special Issue on the Academy of Marketing/American Marketing Association Conference “Marketing Across Borders”, Journal of Euromarketing, 8, 4,  pp. 15-16.

Harris, P. and O’Shaughnessy, N., (1999), “Head to Head: Two Views on Political Marketing for the Next Election”, Marketing Business, 80, June, pp. 50-52.

Harris, P., (1998), “Political Marketing Implications for Referendums and List Voting Systems: Submission on the Funding of Political Parties in The United Kingdom”, Fifth Report of the Committee on Standards in Public Life (Neill), Volume 2: Evidence CM 4057-11, p. 619, TSO, London, October.

Harris, P., (1998), “Policy Review on Rural and Urban Affairs”, The Reformer, 6, 1, September 1998, p19

Harris, P. and Jackson, A.B., (1998), “Evaluation of the ‘Joy-Ride Initiative’ in Manchester Schools to Counter Violent Car Crime”, The Manchester Metropolitan University and Selcare Trust, 79.

Harris, P., (1998), “New Labour, New Lobbying: Corporate lobbying and campaigning are growing in strategic importance”, Marketing Business, 61, July/August, pp. 51.

Harris, P. and Baron, S. et al., (1997), Editorial and Editorship of Special Issue on the 1997 Annual Conference of the Academy of Marketing, Journal of Marketing Management, 13, 7, pp. 611-614.

Harris, P. and Baron, S. et al., (1997), “Marketing without Borders”, Proceedings of the 31st Annual Conference of the Academy of Marketing, The Manchester Metropolitan University, 1684pp,  8-10th July.

Harris, P., (1996), Editorial and Editorship of Special Double Edition on Political Marketing, European Journal of Marketing, 30, 10/11, pp. 18-21.

Harris, P., Avery, J., Bakewell, C. and Marsden, A., (1996), “Granada Community Challenge: Interim Report”, Manchester Metropolitan University, 50.

Harris, P., (1996), Expert Witness Evidence given on Political Advertising and its Impact on the Outcome of the 1995 Irish Divorce Referendum, Proceedings of Hanafin Appeal Against the 1995 Irish Divorce Referendum Result, High Court, Dublin, Eire, January.

Harris, P., et al (1995), “Investment, Partnership, Sustainability – Policies for the British Economy”, Policy Paper 16, Liberal Democrat Party, 34.

 

Refereed Conference Proceedings and Keynote Addresses

 Harris, P and Sun, H. (2015).  Invited keynote Address “International Political Marketing: A future research agenda for public affairs” International Political Marketing Conference,   Faculty of Social Science, Charles University, Prague. 3-5th September.

Sun, H. and Harris, P. “Crises Management: Reflections from International Political Marketing and Public Affairs”. Invited paper for the 11th Beijing Forum, Peking University, November 2014.

Harris, P. “Machiavellianism, Maoism and Marxism: Reflections on People, Power and Ideology” 4th Chinese Marxist, Aesthetics Conference, April 2014.

Harris, P. (2013), “Borgen, Bismarck and Beijing: The Growth of International Public Affairs Management” 9th Political Marketing Conference, Stockholm University, Sweden, September 2013. Invited keynote address.

Rostron, A; Page, S and Harris, P. (2013) “Managing Difference? A Contemporary workplace perspective on manger identity issues”, in proceedings 27th British Academy of Management Conference, 10-12th September, Aintree Race Course, Liverpool. ISBN: 978-0-9549608-6-5

Harris, P. (2013) “21st Century Schizoid Man: Reflections on Multi-Generational Working and Talent Management” Invited keynote address, Ashridge International Research Conference: Organisational Change and Transformational Vision, 19-20th July.

Harris, P. (2013) “Public Policy: Theory and Practice of Governance” invited keynote address, International Conference on Public Policy, Beijing Normal University, 5-7th June.

Lam, W. (2012), “The creation, maintenance and succession of buyer-seller relationship in the industrial (B2B) sector: the case of Chinese Family Business”, British Academy of Management Annual Conference, 12-14 September 2012, Cardiff, Wales, UK.

Harris, P. (2011)Sustainability and Responsibility in a Changing Business World: The Lessons of Machiavelli and Malthus for Public Affairs Management”, Invited paper for the 8th Beijing Forum, Peking University, November.

Harris, P. (2011) Academy of Marketing, Qualitative Inquiry in Marketing SIG (special interests group)  Qualitative Inquiry and Grounded Theory (GT) Methodology Symposium on 9-10th June,  School of Management and Law, Glyndŵr University, UK.

Harris, P and Stokes, P. (2011). “The Janus Dialectic of Sustainability and Unsustainability: micro moments, choice, Responsibility and Change”, Ashridge International Research Conference: Organisational Change and Transformational Vision, June.

Harris, P. (2010) “The Rise of Political Marketing: Practice and Research” Invited key note address, Proceedings Political Marketing Conference, University of Copenhagen, Denmark, 11th June.

Lam, W., (2010) Understanding the Relationship Marketing Process of Family Businesses in the Industrial (B2B) Sector, paper presented at theInstitute for Small Business & Entrepreneurship (ISBE) 33rd National Conference, 2-4 November 2010, London, UK

Lam, W. (2010) Where Do They Come From – A Social Constructionist View of ChineseFamily Business,paper presented at the [email protected] 2010 Family Business Forum, 13-15th January, 2010, Zhuhai, China

Harris, P. (2009), “An inconvenient truth: The Marketing of Climate Change” Invited Keynote Address, Proceedings 6th Political Marketing Conference, Faculty of Social Science, University of Brno, Czech Republic, 8th October.

Lam, W. (2009) Learning from the NES? Delivery, Student Engagement and Implementation of “Good Practices” in Entrepreneurship Education, paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 32nd National Conference, 3-6 November. Liverpool, UK, ISBN 978-1900862-16-5

Lam, W. (2009). Putting Entrepreneurship into Mainstream Entrepreneurship Education: Delivery, Student Engagement and Implementation, in Gao et al. (eds), Proceedings of Academy of Innovation and Entrepreneurship 2009, Tsinghua University, Beijing, China, pp.437-442, ISBN 978-7-89501-042-0

Lam, W. (2009). “Mainstreaming government supported initiatives – good practice in entrepreneurship education”. In Kocaket al. (eds) Marketing & Entrepreneurship, pp.513-520, Antalya, Turkey, ISBN 978-605-5782-06-1

Lam, W.,& Harker, M. J. (2009). “The role of marketing in entrepreneurship: the entrepreneurs’ perspective”. In Kocaket al. (eds) Marketing & Entrepreneurship, pp.15-25, Antalya, Turkey,  ISBN 978-605-5782-06-1

Lam, W., & Harker, M.J. (2008) Researching Family Business Succession: A Longitudinal Study, paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 31st National Conference, 5-7 November. Belfast, N. Ireland, UK, ISBN 978-1-900862-08-0

Harris, P. and McGrath, C. (2008), “Lobbying and Political Marketing: A Neglected Perspective and Research Agenda,” 5th International Conference on Political Marketing, Manchester Business School, March.

Lam, W. (2008) Funding gap, what funding gap?’ An Alternative View of Entrepreneurial Finance. Paper presented at the Annual Conference of the Academy of Innovation and Entrepreneurship, 27-29 March 2008, TsinghuaUniversity, Beijing, China, ISBN 978-7-900018-67-0

Lam, W. (2008). Researching Family Business Succession: the case of Chinese Family Business, paper presented at the 1st Asian Management & Entrepreneurship Workshop. Brussels, Belgium.

Lam, W., & Harker, M. J. (2008). Making Sense of the Process of Creating and ‘Reproducing’ Chinese Family Business. Paper presented at the Annual Conference of the Academy of Innovation and Entrepreneurship, 27-29 March 2008, TsinghuaUniversity, Beijing, China, ISBN 978-7-900018-67-0

Lam, W. & Harker, M.J. (2008). Understanding Chinese Family Business from a Social Constructionist View, 1st Asian Management & Entrepreneurship Workshop. Brussels, Belgium.

Breitbarth, T., Harris, P. and Aitken, R., 2007, “Corporate Social Responsibility in the EU

A New Trade Barrier?” EU Network Conference, University of Otago, Dunedin, November

Lam, W., Shaw, E., & Carter, S. (2007). Entrepreneurial Capital: Convertibility, Personal Reputation and Firm Performance, Institute for Small Business & Entrepreneurship (ISBE) 30th National Conference, 7-9 November. Glasgow, Scotland, UK, ISBN 978-1-900862-03-5

Khoo,C., Harris, P and Thyne, M. 2007, “The Search for a Home:  Thoughts on Involvement and Emotion” Asia Pacific Marketing Conference, Sarawak, Malaysia, November,

Lam, W., & Ritchie, B. (2007). Understanding ethnic minority entrepreneurship from an enterprise culture perspective, Institute for Small Business & Entrepreneurship (ISBE) 30th National Conference, 7-9 November. Glasgow, Scotland, UK, ISBN 978-1-900862-03-5

Carter, S., Shaw E., &Lam, W. (2007) Bank Lending to Entrepreneurs: How Gender Impacts on the Decision-making Process, Paper presented at the British Academy of Management (BAM) 2007, 11-13 September, Warwick Business School, UK

Lam, W. (2007). Understanding the process of creating, maintaining and ‘reproducing’ family business. Paper presented at the Babson College Entrepreneurship Research Conference 7-9 June, Madrid, Spain.

Harris, P., MacVicar, C., Rudd and Parackal, M, 2007, “The Role of Agenda Setting in the 2005 New Zealand General Election: Some Puzzling Phenomena”, 4th International Political Marketing Conference, Sinaia, Romania,12pp, 19-21st April.

Lam, W., & Ritchie, B. (2007). Researching ethnic entrepreneurship from an enterprise culture perspective. Paper presented at the International Colloquium on Ethnic Entrepreneurship and Management, 22-23 March, Bradford, UK, pp69-78, ISBN 978-0-9555425-0-3

Lam, W. (2006). The Interplay between Supply, Demand and Creation of Entrepreneurial Finance Paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 29th National Conference, 31st October – 2nd November, Cardiff, UK, ISBN 1-900862-06-9

Lam, W., Ritchie B (2006). Enterprise Culture, Subcultures and Ethnic Minority Entrepreneurship Paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 29th National Conference, 31st October – 2nd November, Cardiff, UK, ISBN 1-900862-06-9

Breitbarth, T. and Harris, P, 2006, “MacroMarketing and Corporate Social Responsibility: A Suitable Case for Treatment”, MacroMarketing Conference, Queenstown, NZ, 2pp, June.

Ermen, D., Harris, P. and Gnoth, J., 2006, “Tourism Destination and Reputation Management: Toward a Model of Stakeholder Communication,” 22nd Industrial Marketing and Purchasing Group Conference, Universita Bocconi, Milan, 12pp, September

Harris, P., Parackal, M., Rudd, C. and Williams, J., 2006, “Branding in the 2005 N.Z General Election”, International Political Science Association Conference, Fukowa, Japan, 12pp, June

Shaw, E., Lam, W., Carter, S., & Wilson, F. (2006). Theory, Practice and Policy: An Integrated View on Gender, Networks and Social Capital. Paper presented at the 51st International Council for Small Business (ICSB) World Conference, 18th-21st June 2006, Melbourne, Australia, ISBN 0-9582632-6-4

Lam, W., & Ritchie, B. (2006). UK Government Policy and Small Business Research Agenda: How Compatible? Paper presented at the 51st International Council for Small Business (ICSB) World Conference, 18th-21st June 2006, Melbourne, Australia, ISBN 0-9582632-6-4

Harris, P., Parackel, M., Rudd, C. and Williams, J., 2006,  “Engagement in the Political Process – Evidence from the Land of the Long White Cloud (Aotearoa)”, 3rd International Political Marketing Conference, Cyprus College, Nicosia, 10pp, April 6-8

Carter, S., Shaw, E., Wilson, F., & Lam, W. (2006). ‘Gender, Entrepreneurship and Bank Lending: the role of perceptions, loan criteria and bank processes’ Paper presented at the International Conference on Financing of SMEs in Developed Countries, Warwick Business School, 4-5th April, Warwick, UK

Harris, P., Parackal, M. and Williams, J., 2005, “A Study Investigating the Item Order Effect in Juster Scale Studies”,  ANZMAC, Fremantle, 5pp, December 5-7

Lam, W. (2005). An alternative view of family businesses: the case of Chinese Family Businesses. Paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 28th National Conference, 1st – 3rd November, Blackpool, UK, ISBN 1-900862-80-8

Shaw, E., Carter, S., Lam, W., & Wilson, F. (2005). Social capital and accessing finance: the relevance of networks. Paper presented at the Institute for Small Business & Entrepreneurship (ISBE) 28th National Conference, 1st – 3rd November, Blackpool, UK, ISBN 1-900862-80-8

Carter, S., Shaw, E., Wilson, F., &  Lam, W. (2005). Gender, entrepreneurship and bank lending: The criteria and processes used by bank loan officers in assessing loan applications. Paper presented at the RENT XIXth: Research in Entrepreneurship Conference, Naples, Italy.

Harris, P., 2005, “Developments in Public Affairs Management”, AM Political Marketing Symposium, University of Gloucester, Cheltenham, 10pp, September 22.

Harris, P. and Parackal, M., 2005, “Political Gains and Demonstration in Market Orientation”, Australasian Political Science Association Conference, University of Otago, 5pp, September.

Harris, P. and Bowd, R., 2005, “Communicating Corporate Social Responsibility: An Exploratory Case Study of a Major UK Retail Centre”, Academy of Marketing 2005 Annual Conference hosted by the School of Marketing, Faculty of Business, Dublin Institute of Technology, 10pp, July.

Harris, P., Parackal, P. and Rudd, C., 2005, “Forecasting Election Results: Contrasting Political Poll Forecasting between a Telephone Survey with a Hybrid Survey Approach”, Academy of Marketing 2005 Annual Conference, hosted by the School of Marketing, Faculty of Business, Dublin Institute of Technology, 10pp, July.

Harris, P. and McGrath, C., 2005, “Lobbying and Political Marketing: A Forgotten Perspective and Research Agenda”, Academy of Marketing 2005 Annual Conference, hosted by the School of Marketing, Faculty of Business, Dublin Institute of Technology, 10pp, July.

Wilson, F., Carter, S., Shaw, E. & Lam, W. (2005), The Life of a Female Business Developer is not an Easy One, paper presented at European Group on Organization Studies(EGOS), Berlin, Germany, June

Carter, S., Shaw, E., Wilson, F., & Lam, W. (2004). Bank financing of entrepreneurs: A six stage qualitative methodology. Paper presented at the Qualitative Research in Business Symposium, Massey University, Auckland, New Zealand.

Carter, S., Shaw, E., Wilson, F., & Lam, W. (2004). Securing a business loan: How important is gender? Paper presented at the Diana International Conference, Stockholm, Sweden.

Harris, P., 2004, “International Marketing After 9/11”, AMA Winter Educators Conference, Scottsdale, Arizona, 10pp, February.

Harris, P., 2003, “Machiavellian Marketing: Justifying Ends and Means in Modern Politics”, Proceedings of the first CIM Australia and New Zealand Conference, Sydney, August

Harris, P. and Schoenfelder, J., 2003, “High-Tech Corporate Branding: Lessons for the next Decade using Qualitative Methods”, Proceedings of the Academy of Marketing Annual Conference, Aston Business School, Birmingham, 10, July.

Harris, P., 2003, “Contemporary Issues in International Marketing: International Perspectives”. Invited paper at CIM Australia and New Zealand Conference, Sydney, Australia, 10pp, August.

Harris, P. and Fleischer, C., 2003, “Thoughts about Problems and Opportunities With Respect to International Social Issues in Management (ISIM) Research”, Academy of Management Conference, Seattle, USA, 12pp, August.

Bowd, R., Harris, P. and Cornelissen, J., 2003, “Corporate Social Responsibility: A Schools Approach to an Inclusive Definition and a Research Agenda”, 10th Public Relations Symposium, Bled, Slovenia, 14pp, July

Schoenfelder, J. and Harris, P., 2003, “High-Tech Corporate Branding: Exploring the Influence of Image on Brand Preference, & International Corporate Reputation”, Image and Identity Conference, Manchester Business School, 10pp, 22-24th May.

Harris, P., 2003, “Developing Small Businesses and Business Organizations in Belarus”, 10th Managing Economic Transition Network Research Seminar, Manchester Metropolitan University Business School, 10pp, 11th April.

Harris, P., Bowd, R. and Bowd, L., 2002, “Assessing the Financial Value of Corporate Reputation: Suggestions for a Formula”, Proceedings of the Academy of Marketing Annual Conference, Nottingham University Business School, 10pp, 2-5th July.

Lock, A. and Harris, P., 2002, “The Changed International Business Environment Perspectives on Globalisation after September 11”, American Marketing Association Conference, Austin, Texas, USA, 10pp, February.

Schoenfelder, J. and Harris, P., 2002, “Branding in High Tech Consumer Markets: Lessons from the German Mobile Phone Market”, Proceedings of the Australian New Zealand Marketing Academy Conference, Deakin University, Melbourne, Australia, 2-4th December.

Schoenfelder, J. and Harris, P., 2002, “Brand Asset Intelligence in High Tech Consumer Markets and Effective Branding Strategies”, Proceedings of the Academy of Marketing Annual Conference, Nottingham University Business School, 10pp, 2-5th July.

Schoenfelder, J. and Harris, P., 2002, “Brand Asset Intelligence and Branding Strategies in High Tech Consumer Markets and the case of the German Mobile Phone Market”, Proceedings of the 31st European Marketing Academy Conference, University of Minho, Bragha, Portugal, 10pp, 28th-31st May 2002.

Harris, P., 2001, “New Brands for Old: The Rebranding of the Liberal Democrats in the 2001 General Election”, Elections, Polling and Opinion Polls Conference of the Political Science Association, Sussex University, 12pp, September.

Harris, P., 2001, “Machiavellian Marketing Revisited: Public Affairs and Lobbying as part of Political Marketing”, The Australian and New Zealand Marketing Academy Conference, Massey University, Auckland, New Zealand, 5pp, December.

Harris, P., 2001, “Researching the Spin: Current Political Marketing Research”, Proceedings of the Australian and New Zealand Marketing Conference (ANZMAC), Massey University, Auckland, New Zealand, 5pp, December.

Harris, P., 2001, “The Evolution of Corporate and Pressure Group Representation at the major UK Party Conferences”, Conversazione 2 Conference, University of Maine, 14pp, June.

Harris, P., 2001, “Who Pays the Piper? The Funding of Political Campaigning in the UK, US and the Consequences for Political Marketing and Public Affairs”, Proceedings of the 8th International Public Relations Symposium, Lake Bled, Slovenia, 14pp, July.

Harris, P., 2001, “Machiavellian Marketing and Communicating to Government”, Proceedings of the Spanning the Boundaries of Communication Conference, University of Jyvaskyla, Finland, 10pp, January.

Harris, P., Gardner, H. and Tsianti, M.A., 2001, “Turning Off the Electorate in the 2001 General Election Campaign: Successful tactics tried and tested by the three main parties in the UK to not market policies, 4th Academy of Marketing Political Marketing Conference, Dublin University Business School, 10pp, September.

Harris, P., Kolovos, I. and Tsianti, M., 2001, “Use of Agenda Setting in Political Marketing: A Modern Greek Tragedy”, Proceedings of the Academy of Marketing Conference, University of Cardiff, 10pp, 2-4th July.

Harris, P. and Schuster, C., 2001, “Globalization of Business Practices: Fact or Fiction?” Proceedings 3rd joint Academy of Marketing/American Marketing Association Conference, University of Cardiff, 10, July.

Harris, P., Thorsteinsson, J. and Gardner, H., 2001, “Eco-Warriors and the Seven Sisters: Environmental Pressure Groups and the Rise of Targeted Action Against Global Energy Companies”, 4th Academy of Marketing Political Marketing Conference, Dublin University Business School, 10pp, September, 2001.

Harris, P. and Cornelissen, J., 2000, “Integrated Communications In the 21st Century: Exploring and Assessing The Bottom-Line”. Proceedings of the 29th European Marketing Academy Conference, Erasmus University, Rotterdam, 6pp,  9-12th May.

Cornelissen, J., Harris, P., and Moss, D. 2000, “Corporate Communication: Past, Present and Future”, European Communication Association Conference, Manchester Metropolitan University, Didsbury, 12pp, April.

Harris, P., 2000, “Machiavelli Marketing and Management – Lobbying and Marketing in Modern Europe and the Evolution of NGO’s”, EU Tempus Regional Non-Governmental Organisations Institution Building Research Seminar, Veliko Turnova, Bulgaria, 10pp, 25th February.

Harris, P., McCauley, A. and .Lomax, W., 2000, “Research Perspectives from Australia, Europe and USA”, AMA Winter Educators Conference, 19th February, San Antonio, Texas, USA, 10pp, February.

Harris, P., Baines, P. and Newman, B., 1999, “New Realpolitik: Political Campaigning and the Application of Political Marketing across Cultures”, Proceedings of the 28th European Marketing Academy Conference, Humboldt University, Berlin, 20pp, 11-14th May.

Harris, P., Bakewell, C. and Marsden, A., 1999, “Media Management of a Community Partnership: An Evaluation”,  Proceedings of the British Academy of Management Conference, Manchester Federal Business School and Manchester Metropolitan University, 5pp, 1-3rd September.

Harris, P. and Cornelissen, J., 1999, “The Corporate Identity Phenomenon: To Manage or Not to Manage?” Proceedings of the Corporate Identity Symposium, Graduate Business School, University of Strathclyde, Glasgow, 10pp,.10th June,

Harris, P. and Gardner, H., 1999, “New Networks, New Networking and Relationship Marketing at UK Party Conferences”, Proceedings of the 15th International Industrial Marketing and Purchasing (IMP) Conference, University College Dublin, Eire, 10pp, 2-4th September.

Harris, P., Lock, A. and Nievelt, T., 1999, “Perceptions of Political Marketing in Sweden: A Comparative Perspective”, Proceedings of the 2nd Political Marketing Conference, University of Bournemouth, 12pp, 15-17th September.

Harris, P. and Rees, P.L., 1999, “Pictures at an Exhibition: Milton, Machiavelli, Mussorgsky, Monet and Marketing”, Proceedings of the Marketing Paradiso Conclave, St Catherine’s Retreat, University of Ulster, 14pp, 10-12th September.

Harris, P. and Schuster, C., 1999, “Globalization of Business Practices and Markets: Reality or Possibility”, Proceedings of the 2nd American Marketing Association/Academy of Marketing Conference, Stirling University, 10pp, 6th July.

Harris, P. and Ward, M., 1999, “Ken in the Sunset: Political Marketing and the Mayoral Election Campaign”, Proceedings of the Australian and New Zealand Marketing Conference (ANZMAC), Surfers Paradise, Griffiths University, Queensland, Australia, 5pp, December.

Harris, P., Baines, P. and Newman, B., 1998, “Political Marketing: Towards a Cross-Cultural Model,” Proceedings of the 1st Political Marketing Conference, University College Cork, Eire, 16pp, 17-19th September.

Harris, P., Gardner, H. and Vetter, N., 1998, “Goods over God: The Strategic Lobbying Campaign to Change the Sunday Trading Laws”, Proceedings of the Academy of Marketing Conference, Sheffield Business School, 20pp, 8-10th July.

Harris, P., Lock, A. and Gardner, H., 1998, “UK Party Political Conferences, Business Networks and Networking”, Proceedings of the 14th International Industrial Marketing and Purchasing (IMP) Conference, Turku School of Economics and Business Administration, Finland, 20pp, 3-5th September.

Harris, P., 1998, “Commercial and Pressure Group Activities at UK Party Conferences, 1994-97”, Proceedings of the Political Marketing Conference, University of Cork, Eire, 2pp, 17-19th September 1998.

Harris, P., Lock, A. and Roberts, J., 1998, “Limitations of Political Marketing? A Content Analysis of Press Coverage of Political Issues During the 1997 UK General Election Campaign”, Proceedings of the 1st Political Marketing Conference, University College Cork, Eire, 16pp, 17-19th September.

Harris, P., Lock, A. and Gardner, H.,1998, “‘Source’ for the Gander: The Rise of Business to Business Marketing at Party Conferences and its Increasing Contribution to Funding”, Proceedings of the Elections, Parties and Opinion Polls (EPOP) Conference of the Political Studies Association, Manchester Business School, 22pp, 11-12th September.

Harris, P., Lock, A. and Roberts, J., 1998, “Limitations of Political Marketing? A Content Analysis of Press Coverage of Political Issues during the 1997 UK General Election Campaign”, Proceedings of the 27th European Marketing Academy Conference, Stockholm School of Economics, 20pp, 21-23rd May.

Harris, P., 1997, “Myth and Reality of Telling the Truth: The Legacy of Niccolo Machiavelli”, Proceedings of the Quincentenary Seminar, Manchester Metropolitan University, 17pp, 18-19th May.  

Harris, P. and Rees, P.L., 1998, “Introducing Machiavelli”,  Proceedings of the Machiavelli at 500 Seminar, Manchester Metropolitan University, 16pp, 18-19 May

Harris, P., Lock, A. and Rees, P.L., 1998, “Machiavelli Through the Ages: 500 years on Enlightenment or Obfuscation”, Proceedings of the Machiavelli at 500 Seminar, Manchester Metropolitan  University, 2pp, 18-19 May.

Harris, P., Moss, D. and Vetter, N., 1998, “Machiavelli’s Legacy to Public Affairs: A Tale of Servants and Princes in UK Organisations”. Proceedings of the 5th International Public Relations Symposium, Lake Bled, Slovenia, 39pp, 9-11th July.

Harris, P. and Lock, A., 1997, “Beyond Reasonable Doubt – Measuring the Electoral Impact of Political Advertising on the Irish Divorce Referendum Or ‘Daddy Isn’t Coming Home Anymore’”, Proceedings of the 31st Annual Conference of the Academy of Marketing, Manchester Metropolitan University, 14pp, 8-10th July.

Harris, P. and Schuster, C., 1997, “Examining Culture from both Sides of the Pond”, Proceedings of the Joint American Marketing Association/Academy of Marketing Conference, The Manchester Metropolitan University, 6pp, 7th July.

Harris, P. and Schuster, C., 1997, “Examining Culture from Both Sides of the Pond”, 1st Academy of Marketing/American Marketing Association Conference, 10pp, July, Manchester.

Harris, P. and Lock, A., 1997, “Measuring the Electoral Impact of Political Advertising and The Irish Divorce Referendum”, Proceedings of the American Marketing Association Special Conference, University College Dublin, 14pp, 12-14th June.

Harris, P., Lock, A. and O’Shaughnessy, N., 1997, “Measuring the Effect of Political Advertising: The 1995 Irish Divorce Referendum”, Proceedings of the 26th European Marketing Academy Conference, Warwick Business School, 15pp, 20-22nd May.

Harris, P. and Yau, K.K., 1994, “Chinese Buying Behaviour: A Proposed Model”, Global Fashion Marketing Conference, Manchester Metropolitan University, 11pp, 29-30th March.

Harris, P. and Lock, A., 1996, “Political Marketing: More Questions than Answers”, Proceedings of the 30th Marketing Education Group Conference, University of Strathclyde, 10, 9-11th July.

Harris, P. and Ziegler, S., 1996, “Smoke Gets in Your Eyes: The Missing Link, Lobbying”, Proceedings of the 30th Marketing Education Group Conference, University of Strathclyde, 10pp, 9-11th  July.

Harris, P. and Lock, A., 1995, “Sleaze or Clear Blue Water: The Growth of Business Marketing and Management Interests at Major UK Party Conferences”, Proceedings of the British Academy of Management Conference, University of Sheffield, 20pp, 11-13th September.

Harris, P. and Lock, A., 1995, “Machiavellian Network Marketing: Corporate Political Lobbying and Industrial Marketing in the UK”, Proceedings of the 11th International Industrial Marketing and Purchasing (IMP) Conference, Manchester Business School/UMIST, 16pp, 14-16th September.

Harris, P. and Rees, P. L., 1995, “Last Chance Saloon/The Marketing Phoenix Rises from the Ashes for Local Government”, Proceedings of the Marketing Eschatology Retreat, St. Clements, University of Ulster, Belfast, 9pp, 22-24th September.

Harris, P. and Gardner, H., 1994, “Cultural Imperatives in Networks”, Proceedings of the 11th International Industrial Marketing and Purchasing (IMP) Group Conference, Manchester Business School/UMIST, 10pp, 14-16th September.

Harris, P., Moss, D., Warnaby, G. and Thame, L., 1995, “The Strategic Use of Public Relations: An Exploratory Investigation”, Proceedings of the 29th Marketing Education Group Conference, University of Bradford, 10pp, 5-7th July.

Harris, P. and Stone, B.W., 1995,  ‘A Two-Faced Ethos vis-à-vis the Customer of University Projects”, Proceedings of the 29th Marketing Education Group Conference, University of Bradford, 10pp, 5-7th July.

Harris, P., 1994, “Political Lobbying or Machiavellian Marketing in Britain”, Proceedings of the British Academy of Management Conference, University of Lancaster, 10pp, 12-14th September.

Harris, P. and Dowse, C., 1994, “Broadsword PVT, The Establishment of an Anglo-Sri Lankan Textile Joint Venture Company to supply the European Market”, Proceedings of the UK Academy of International Business Conference, UMIST, 16pp, 25-26th March.

Harris, P. and Gibson-Sweet, M., 1994, “The Body Shop International Plc, A Retailing Phenomenon, Proceedings of the Recent Advances in Retailing and Service Science”, Proceedings CIRASS/EIRASS Conference, Lake Louise, Canada, 16pp, May.

Harris, P. and Yau, K.K., 1994, “Chinese Buying Behaviour”, Proceedings of the Chinese Business Research Conference, Judge Institute, Cambridge University, 30pp, 23-25th March.

Harris, P. and Yau, K.K.,1993, “Chinese Buying Behaviour, A Cross Cultural Analysis”, Proceedings of the 9th International Industrial Marketing and Purchasing (IMP) Conference, University of Bath, 22pp, 23-25th September.

Harris, P. and Hurd, S., 1993,  “The Demise of the Buy-Grid Framework – The UK Industrial Experience”, Proceedings of the 9th International Industrial Marketing and Purchasing (IMP) Conference, University of Bath, 11pp, 23-25th September.

Harris, P. and Poland, F., 1993, “The Use of Student Marketing Projects in the Voluntary Sector: The Case of the Research Exchange”, Proceedings of the 27th Marketing Education Group Conference, University of Loughborough, 10pp, 7-9th July.

Harris, P., Davies, B. D., Schmidt, R. and Vignali, C., 1993, “Joint Ventures and Strategic Alliances as a Modern Corporate Marketing Tool:  A European Perspective”, Proceedings of the UK, Academy of International Business Conference, University of Glamorgan, 14pp, 5-6th April.

Harris, P., Brook, P. and Lea-Greenwood, G., 1992, “Sexual Harassment: The Hidden Marketing Curriculum”, Proceedings of the 26th Marketing Education Group Conference, University of Salford, 12pp, 6-8th July.

Harris, P., 1991, “Joint Venture Companies: European Developments”, Proceedings of the 25th Marketing Education Group Conference, University of Cardiff, 10pp, 8-10th July.

Harris, P., 1991, “The Use of Business and Management Projects as a Means of Bringing Change to the Voluntary Sector”, Research Exchange Conference, June, Manchester Polytechnic.  

Harris, P., 1990, “European Joint Venture Company Formation: Strategic Marketing Issues”, Proceedings of the Marketing Education Group Conference, Oxford Polytechnic, Papers and Panel Presentations to Conferences, 15pp, 16-19th July.

Harris, P. and Qiang, G., 1990, “The Chinese Retail Marketing Experience”, Proceedings of the Marketing Education Group Conference, Oxford Polytechnic, 21pp, 16-19th July.

 

Other Research Outputs

Harris, P. Oral Evidence in A Report by the All Party Small Business Group. “Breaking Down the Barriers to Entrepreneurship” House of Commons, London, May 2012 cited P2 and 13.

Harris, P.  (2012)   “Are American Style Campaigns the Model for Other Countries?”  Panel Presentation with Ikka Ahtokivi (Edtior, “Verkkouutiset”, Finland), Marco Cacciotto (Milan University) and Ben Godard (Founding Partner, Goddard Clausen) at the The American Studies Model of Democracy or Flawed System? Conference, Eccles Centre for American

Studies, British Library, London 11th June.

Harris, P  (2012) Opening Address “I have not failed, I’ve just found 10,000 ways that won’t work”, Chester Forum III Strategic Competitive Advantage through Innovation: Radical thoughts and Conversations, Bank of America, Chester Business Park, 24th May 2012

Harris, P. (2011) Academy of Marketing, Qualitative Inquiry in Marketing SIG (special interests group)  Qualitative Inquiry and Grounded Theory (GT) Methodology Symposium on 9-10th June,  School of Management and Law, Glyndŵr University, UK.

Harris, P. (2010) “The Rise of Political Marketing: Practice and Research” Invited key note address, Proceedings Political Marketing Conference, University of Copenhagen, Denmark, 11th June.

Harris, P.  (2009) “An inconvenient truth: The Marketing of Climate Change” Invited Keynote Address, Proceedings Political Marketing Conference, Faculty of Social Science, University of Brno, Czech Republic, 8th October..

Harris,P.  (2009) “ Machiavellian Thoughts on Ethics, Values and Sustainability: Reflections on  Ends and Means, Invited keynote address, Ashridge International Research Conference: Global Leadership? Global Ethics? In search of the ethical leadership compass, 15-17 May

Harris, P. and McGrath, C. Written Evidence published by the Constitutional Review Committee: Introducing a Statutory Register of Lobbyists, House of Commons, London, June 2012, pp. 151-171,

Harris, P (2011) Opening address, “Sustainable Business: A journey towards Successful Sustainable Business Management”, Chester Forum, Bank of America, Chester Business Park, 24th May..

Harris, P. (2011) Invited Research Seminar Lecture, “Machiavelli and Researching Politics and Business” Hull University Business School, University of Hull, 24th May.

Harris, P. (2011) European Centre for Public Affairs Conference “European Public Affairs: Heritage and Development, Brussels, chairman of the “ Corporate Social Responsibility, Reputation and Public Affairs” working group. Brussels, 2nd March.

Harris, P. (2011)  “LOBBYING FOR REPUTATION? The Public Affairs of Corporate Social Responsibility in the EU” Organiser and chair ECPA Research Seminar held at Austria Telecom, Brussels, 4th February.

Harris, P  (2011)“ An assessment of trends and business in the North West Economy” presentation given to a Barclays Capital Seminar on prospects within the Economy, Abode Hotel, Chester 1st February.

Harris, P. (2011) Invited Chairman of the special political marketing seminar ”Who are your voters now and who do you want them to be in ten years-time” with, Alban Maginness, MLA for the Social Democratic Labour Party (SDLP); Simon Hamilton, MLA for the Democratic Unionist Party (DUP), Daithi McKay, MLA for Sinn Fein (SF) and Mike Nesbitt, MLA, representing the Ulster Unionists. Leading representatives of all the major Northern Ireland Political Parties.

organized by, Chartered Institute of Marketing (CIM), Ireland Seminar in Parliament Building, Stormont, Belfast, 4th October as part of the centenary celebrations of CIM.

Harris, P. (2010) “Impact of national policy changes & economic conditions on the regional Economy” Mersey Dee Alliance, Board Meeting, TTE Training Limited, Horizon House, Ellesmere Port, 22nd July.

Harris, P. (2010)“Always: Aim High and Never Give Up,” Guest of Honour Address, Wirral Metropolitan College Graduation Ceremony, Floral Hall, New Brighton, 9th July.

Harris, P.  (2010) “Public Affairs Management: June 2010 Election Reflections for the West Cheshire and North Wales Chamber of Commerce”, WC&NWCC Business Council Meeting, Bank of America, Chester Business Park, 29th June.

Harris, P. (2010) “Public Affairs Management: Definitions, Evolution & Future”, Chester Forum, Bank of America, Chester Business Park, 24th May.

Harris, P. (2010) “Building Sustainable & Responsible Business for the Future” Guest Speaker, WIN (Wirral Investment Network), Breakfast Meeting, Wirral Metropolitan College, Conway Park, Birkenhead, 12th February 2010. 

Harris, P. (2010) “Building Sustainable & Responsible Business for the Future”, Guest Speaker West Cheshire and North Wales Chamber of Commerce, AGM Guest Speaker, Northop Hall House Hotel, Deeside, Clwyd, Wales.19th May.

Harris, P. (2010) “Strategic Issues in European Public Affairs and World Trade, Invited presentation, European Centre for Public Affairs Conference, Brussels, 1st March.

Harris, P. (2010 “Machiavelli and the Global Compass: Ends and Means in Ethics and Leadership” Inaugural Professorial Lecture, University of Chester, 18th February 2010.

Harris, P. (2009) “International Strategic Marketing: Future Issues for China” Invited lecture to International MBA students and staff, Business School, Wuhan University of Technology, Hubei Province, People’s Republic of China (PRC) 22nd October.

Harris, P. (2009) “Developing a Sustainable Economy and the Carbon Emissions Question”

Invited Address to WTO School Students and Teachers, Wuhan University, Hubei Province, People’s Republic of China (PRC), 21st October.

Harris, P., 2007, “Europe, Transparency and Ethical International Business Lobbying” Invited speech to 2nd UK European Centre for Public Affairs Conference, Carlton Club, Westminster, London. 18th June

Harris, P., 2006, “International Political Marketing: Challenges and Implications in Political Party Management”, Invited Guest Lecture, ANU, Canberra, October.

Harris, P., 2006, “Rise and Fall of Negative Advertising”, Seminar given to School of Management, Marketing and International Business, ANU, Canberra, October.

Harris, P., 2006, “Negative Advertising: The Good, the Bad and the Ugly”, University of Otago Open Lecture, Auckland Centre, September.

Harris, P. and Lees-Marshment, J., 2003, “Marketing Cannot Influence Politics?”, Research Seminar Paper, Department of Marketing, Otago Business School, New Zealand, 15th August.

Harris, P., 2002, “Corporate Social Responsibility”, Presentation to the North West Institute of Public Relations on Best Practice for Management in CSR, November, Trafford Centre,  Manchester.

Harris, P., 2000, “Political Marketing and the Growth of a New Research Agenda”, Research Seminar Paper, Marketing Department, Monash University, Melbourne, Australia, 16th  November.

Harris, P., 2000, “Not to Spin that is the Question: The Rise of Political Marketing: Manipulation, Mass Democracy, Marketing and Money the Growth of A New Research Agenda”, Research Seminar Paper, Marketing Department, University of Waikato, Hamilton, New Zealand, 26th October.

Harris, P., 2000, “To Spin or not to Spin that is the Question: Political Marketing and the Growth of New Research Agenda,” Research Seminar Paper, Victoria University of Wellington, Wednesday 11th October 2000.

Harris, P., 2000,”Machiavelli at 500: Thoughts on Ends and Means in Marketing and Modern Government”, Research Seminar Paper, University of Otago, Dunedin, New Zealand, 5th October 2000.

Harris, P., 2000, “To Spin or not to Spin that is the Question: Political Marketing and the Growth of a new Research Agenda”, Research Seminar Paper, University of Auckland, 29th September.

Harris, P., 2000, “To Spin or not Spin that is the Question: Political Marketing and the Growth of a New Research Agenda”, Research Seminar Paper, Marketing Department, University of Otago, 6th September.

Harris, P., 2000, “Machiavelli Marketing and Management – Lobbying and Marketing in Modern Europe and the Evolution of NGOs”, Marketing Seminar Paper, University of Otago, New Zealand, 3rd August.

Harris, P., 2000, “Machiavelli, Political Marketing and Good Governance, Key Note Speech to the Australian Marketing Institute Government Marketing 2000 Conference.

Harris, P., 1999, “The Neill Committee: The Rise of Sponsorship at Party Conferences”, Proceedings of the Elections, Parties and Opinion Poll (EPOP) Conference of the Political Studies  Association,  Manchester Business School, 22, 11- 12th September.

Harris, P., Lock, A. and Rees, P.L, 1998, “Machiavelli at 500: Reflections on his Contribution to Management, Marketing and Political Thought”, Proceedings of the Machiavelli Quincentenary Conference, Manchester Metropolitan University, 240pp, 18-19th May.  

Harris, P., 1999, “Political Marketing: The Good, The Bad and the Ugly”, Northern Ireland Chamber of Commerce and Industry and Chartered Institute of Marketing, Guest Speaker, October, Europa Hotel, Belfast.

Harris, P., 1997, Political Marketing Forum, Academy of Marketing Conference, Manchester Metropolitan University, 9th July.

Harris, P., 1997, “The Granada Community Challenge Initiative – Regenerating Five Urban Areas”, The Academy of Marketing Conference, Manchester Metropolitan University, 9th July.

Harris, P. and Baron, S. et al., 1997, “Marketing without Borders”, Proceedings of the 31st Annual Conference of the Academy of Marketing, The Manchester Metropolitan University, 1684, 8-10th July.

Harris, P. and Schuster, C., 1997, “Marketing Across Borders”, Proceedings of the 1st American Marketing Association/Academy of Marketing Conference, The Manchester Metropolitan University, 238pp, 7th July.

Harris, P., 1996, “Using Machiavelli to achieve my Research Agenda”, Business School Research Seminar, Staffordshire University, 6, Stoke, January.

Harris, P., 1994, “Lobbying as a Professional Service: The UK Experience”. Paper presented to Services Marketing Workshop, UMIST, 17-18th November.

Harris, P., 1993, “Evidence given on the growth and strategic nature of political lobbying in the UK”, First Report of the Committee on Standards in Public Life (Nolan), Volume 2: Transcripts of Oral Evidence, CM 2850-11, p.538, HMSO, London, May.

Harris, P. and Brook, P., 1992,  “Overview of the Economic Agencies operating in The North-West”, North West Think Tank on Regional Government, 16th October, Manchester Town Hall.

Harris, P. and Moss, D., 1992, “Public Relations and Lobbying as part of Service Marketing – An Overview”, Services Marketing Workshop, UMIST, November.

Harris, P., 1992, “Developing and Managing Commercial Student Projects”, North West Marketing Education Research Forum, 25th November, University of Lancaster.

Visit Us On TwitterVisit Us On FacebookVisit Us On Google PlusVisit Us On Linkedin